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April 24 2018

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Offer: Digital Media Manager:

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Digital Media Manager

National Pen CompanySan Diego, CA4/16/2018
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Job Description

National Pen is seeking a Digital Media Manager to accelerate the growth of our paid media programs programs for US and Canada.
The main responsibilities are:
   » Ensure effective management of paid media spend to achieve company profitcapability and new customer acquisition goals
   » Build audiences and design, manage and optimize display, remarketing and paid social campaigns to meet ROI targets
   » Analyze and report program performance; provide recommendations and results for improvement and new programs.
   » Use web analytics and campaign reporting to optimize and grow channel performance
   » Work with internal team to improve conversion rate of paid media traffic

   » 5 years of practice with digital paid media advertising, including SEM, Display, and Remarketing
   » Thorough knowledge of pay-per-click tools, targeting techniques and platform capabilities
   » Proven track record for managing financial performance and achieving growth targets
   » Strong knowledge of financials and web analytics; can interpret data and develop action plans
   » availability to lgain new processes and technical systems
   » Self-starter with exceptional organizational and problem-solving expertise
   » capability to work in a fast-paced, fluid environment managing multiple projects at once
   » Excellent time management and attention to detail
   » Microsoft Office expertise, particularly with advanced knowledge of Excel
   » Bachelor's degree, preferably in Business, Marketing, or a related field.

Job Snapshot

Employment Type Full-Time
Job Type Marketing
Education Not Specified
practice Not Specified
Manages Others No
Relocation No
Industry Internet - ECommerce
Required Travel Not Specified
Job ID Digital media Manager

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Company Overview

National Pen Company
Founded in 1966, National Pen is a world class provider of personalized marketing solutions that help businesses promote themselves and increase customer loyalty. We provide high value promotional products for businesses and professionals in every ...
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Contact Information

San Diego, CAAnita Bokil
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Job Category: Customer Service [ View All Customer Service Jobs ]
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Employment type:
Salary: Unspecified
Degree: Unspecified
Experience (year): Unspecified
Job Location: Other
Company Type Employer
Post Date: 04/16/2018 / Viewed 12 times
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